How to Set Up Google Search Console
Google Search Console (previously known as Google Webmaster Tools) is a free tool designed to help you better analyze and optimize your website. In this tutorial, we’ll go through two different methods of setting up Search Console for your site.
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How I Remember To Floss
In this article, we'll discuss two good systems for remembering to floss. While people who tend to floss regularly have momentum on their side, this article is especially for people who want help overcoming rarely or never flossing.
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How to Install Google Analytics
This article serves as a step-by-step walkthrough of how to install Google Analytics on your website.
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Ensuring NAP Consistency
In this article, we define and discuss NAP Consistency, specifically related to SEO. NAP Consistency stands for name, address, and phone number. So the term means that these 3 items are clearly-defined, accurate, and consistent across all forms of your web presence, particularly directory and review sites. It has been called the second most important ranking factor for local SEO.
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Upgrade To SSL/HTTPS Secure Website for SEO
Websites that are encrypted with an SSL certificate are more secure than those that are not. This is especially important if your website collects information (bank details, email address, etc.) from visitors. In this article, we discuss why you should care about SSL and how to get your site upgraded.
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The Customer Focus Calculator
In this article, we discuss the importance of implementing customer-focused copywriting on your website. Today, most business’s copywriting talks about themselves. However, the most successful businesses are focusing on the most important person in the conversation: the customer.
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Speaking: Media Leaders Summit
Special thanks to Josh Ochs of Media Leaders for having me out to the Digital Growth Summit at the Microsoft headquarters in San Francisco. I was invited to speak on panels regarding Tracking Post-click Activity and How to Increase Your Social Engagement, both of which were recorded on video.
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NAP Consistency
Fixing Your 404 Errors for SEO
In this article, I give you a step-by-step guide on finding and fixing 404 errors that may appear on your website. 404 errors cause users to drop off, so follow this process to redirect them to functioning pages.
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Speaking: Alumni Café @ University of Florida
Special thanks to Katharine Burks & Jamie Kraft of the UF Warrington College of Business for having me out to speak to students at the UF Alumni Café.
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Building Citations & Directory Listings
Citations are one of the most important factors for strong local SEO rankings. In this blog, we’ll outline all the info you need to understand the basics of citations and give you actionable advice on how to get started.
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How To Remove Memes & Clickbait From Your Facebook Newsfeed
If you’re like me, you probably enjoy seeing your friends’ pictures, status updates, check-ins, etc. However, what you are probably frustrated with is the clickbait videos, low effort memes, sponsored content, and maybe even the onslaught of political image macros. In this article, I share a Facebook filtering tip that has made my timeline much more enjoyable.
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Takeaways from the Wonderful Wizards of Moz
MozCon 2016, a three-day internet marketing convention jam packed full of thought leaders & industry experts, was everything I’d hoped it would be - this post is just a few pictures I took while at MozCon and a few quotes that made an impression on me at least enough to jot them down.
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Podcast: The Content Market Interview with Justin Collier
Original Post: http://www.orlandocontentmarketing.com/content-market-podcast-episode-5/ “In Episode 5, Sarah met with Justin Collier or Alchemy Marketing. Justin talks about the launch of his newly redesigned website, his passion for drones, and the script he wrote that fuels targeted growth for your Twitter or Instagram business accounts.” “Our podcast emphasises successful content marketing efforts in the Orlando entrepreneurial …
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Podcast: The Content Market Interview with Justin Collier Old
[et_pb_section fb_built=”1″ custom_padding_last_edited=”on|desktop” admin_label=”section” module_id=”podcast” _builder_version=”3.22″ background_color=”#ffffff” custom_padding_tablet=”50px|0|50px|0″ custom_padding_phone=”” transparent_background=”off” padding_mobile=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” global_colors_info=”{}”][et_pb_row padding_mobile=”off” column_padding_mobile=”on” admin_label=”row” _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”4.14.8″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” use_border_color=”off” border_color=”#ffffff” border_style=”solid” global_colors_info=”{}”]Original Post: http://www.orlandocontentmarketing.com/content-market-podcast-episode-5/ “In Episode 5, Sarah met with Justin Collier or Alchemy Marketing. Justin talks …
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How We Get An Almost 50% Open Rate On Every Email We Send
Anna Powers and Sarah Ristorcelli, founders of Orlando Content Marketing, have harnessed one of their most powerful client tools–the email list–for their own company. How are they using email campaigns to market to their customers? Read on to find out. Two years ago, when we first opened our business and started growing our email list, …
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