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    "Justin at Alchemy Marketing is a marketing mastermind. He has worked with our company on every aspect of marketing including PPC, graphic design, mobile website optimization, media buying, billboard procurement and design and mass mail outs to name a few. Justin is very data driven and has a knack for pulling out insights that help our business optimize our advertising budget. I would recommend Alchemy to anybody looking to grow their online presence and drive more traffic to their website."

    Tom Tilaro, owner
    leatherfurnitureexpo.com

    "Justin has been a pleasure to work with. His expertise, creativity, and promptness keep us happy customers. 90% of our customers come see us because of how well our google ad words campaign is managed. We wouldn't be here if it wasn't for his website development and ability to utilize online marketing. Thanks Justin!"

    David Anderson, owner
    flooringhq.com

    "Justin and his crew at Alchemy Marketing are the bomb-diggity! Everything I need, and everything I envision, comes to life quickly and effectively through their expertise. When I'm not sure what I want or need, Justin's suggestions always point in the right direction!"

    Karen Pelot, owner
    pelotandassociates.com
    Alchemy Marketing
    2708 Hazelhurst Ave Orlando, FL 32804
    (407) 809-4090

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    Marketing Tips, How-To’s, And A Little Random

    Our Blog

    Helpful content whether you’re a seasoned marketer or just starting out.

    Ensuring NAP Consistency

    In this article, we define and discuss NAP Consistency, specifically related to SEO. NAP Consistency stands for name, address, and phone number. So the term means that these 3 items are clearly-defined, accurate, and consistent across all forms of your web presence, particularly directory and review sites. It has been called the second most important ranking factor for local SEO.
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    Speaking: Media Leaders Summit

    Special thanks to Josh Ochs of Media Leaders for having me out to the Digital Growth Summit at the Microsoft headquarters in San Francisco. I was invited to speak on panels regarding Tracking Post-click Activity and How to Increase Your Social Engagement, both of which were recorded on video.
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    Podcast: The Content Market Interview with Justin Collier

    Original Post: http://www.orlandocontentmarketing.com/content-market-podcast-episode-5/ “In Episode 5, Sarah met with Justin Collier or Alchemy Marketing. Justin talks about the launch of his newly redesigned website, his passion for drones, and the script he wrote that fuels targeted growth for your Twitter or Instagram business accounts.” “Our podcast emphasises successful content marketing efforts in the Orlando entrepreneurial …
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    How We Get An Almost 50% Open Rate On Every Email We Send

    Anna Powers and Sarah Ristorcelli, founders of Orlando Content Marketing, have harnessed one of their most powerful client tools–the email list–for their own company. How are they using email campaigns to market to their customers? Read on to find out. Two years ago, when we first opened our business and started growing our email list, …
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    What is PPC (Pay-per-click) Advertising?

    PPC Advertising vs. ‘Organic’ SEO PPC, or Pay-Per-Click (also CPC, Cost-Per-Click), in comparison to SEO represents paid listings in the SERPs (Search Engine Results Pages). These listing usually show up looking like this: Usually distinguishable from ‘organic’ listings by shaded box and an “Ads” disclaimer, these listing are bid on by advertisers. The rank order …
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    Direct Coupons

    Part I – Coupon Books Zones One advantage to coupon books, I’ll admit from the start, is more control over volume. Unlike other media outlets like network TV ad or newspaper which cover both a vast geographical region and, subsequently, cover a larger volume of prospective customers, coupon books (& other direct mail options) offer …
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